Google has resently purchased AdMob. And Admob has unveiled a new interactive video ad unit for the iPhone today. Upon the announcement of Google's acquisition, the highlights of the purchase included SMS, search, web display, and app display ads. Now, video is part of the mix.
"For the first time, mobile video is truly interactive as we've included customizable in-player action buttons enabling consumers to engage with Web content and more video content without leaving the video player," says AdMob VP Product Ali Diab. The in-player action buttons enable users to browse web sites, view additional videos, etc. while the video is playing.
See a Video from Webpronews
Tuesday, November 17, 2009
Monday, November 09, 2009
Google to Acquire AdMob
AdMob has signed a definitive agreement to be acquired by Google for $750 million. AdMob’s says that people, products and tools will continue to work to deliver successful campaigns for you and to effectively monetize your mobile traffic – no interruptions. Their product and engineering teams will keep building great products for their customers. Their sales team will keep working with our thousands of advertisers to deliver successful campaigns. Their business development team will keep working to maximize ad revenue for the more than 15,000 mobile Web sites and applications that make up AdMob’s publisher network.
After the deal closes, AdMob will work with Google to accelerate the pace of innovation in mobile and do an even better job for you. This deal will benefit advertisers, developers and publishers.
You can read more about this deal at www.admob.com/google.
After the deal closes, AdMob will work with Google to accelerate the pace of innovation in mobile and do an even better job for you. This deal will benefit advertisers, developers and publishers.
You can read more about this deal at www.admob.com/google.
Thursday, November 05, 2009
Wednesday, October 28, 2009
Friday, October 23, 2009
Monday, October 05, 2009
AdSense is Now Available for Full HTML Mobile Sites
Many mobile devices are now featuring a full HTML web browsing experience. As a result, web developers have often created mobile sites that offer a richer experience than a page full of text links.
Google AdSense is now allowing publishers and web developers to use bigger ads than the typical tiny mobile display ads.
The AdSense team has developed a snippet of Javascript that's easy to embed on your mobile site that gives you more control over the ads displayed on your mobile site. If you're targeting all mobile devices or, for whatever reason, are unable to change your website, AdSense will detect the full HTML mobile browsers and serve up bigger ads for you.
Google AdSense is now allowing publishers and web developers to use bigger ads than the typical tiny mobile display ads.
The AdSense team has developed a snippet of Javascript that's easy to embed on your mobile site that gives you more control over the ads displayed on your mobile site. If you're targeting all mobile devices or, for whatever reason, are unable to change your website, AdSense will detect the full HTML mobile browsers and serve up bigger ads for you.
Saturday, September 12, 2009
Live Motorola CLIQ / DEXT

The hardware is not exactly sexy, the software is really quite brilliant. This MOTOBLUR system takes all of your contacts and social networks and integrates them all into a really useful and usable system. You get all of your messages organized perfectly, and you can update status on one or all networks easily – all from the device’s 5 customizable home screens.
There is no multitouch support (yet), but apart from that, Motorola really seems to taking it to HTC and the Sense-based UI found on the Hero. It is going to give Palm a scare as well. For a company that’s never been good at UI design and software, the MOTOBLUR system on the CLIQ is really a very pleasant surprise.
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