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Wednesday, November 21, 2012

Analytics Blog: Mobile App Analytics Updates And Public Beta Launc...

Admob & Google Analytics
With ever-expanding mobile application marketplaces (more than 600,000 apps on Google Play at the time of writing) and a shift in focus to mobile (more than 80 percent of marketers are planning to increase emphasis in mobile initiatives in 2013, according to recent research we conducted with ClickZ) measuring mobile is more important now than ever. With this, we are excited to be movingGoogle Analytics Mobile App Analytics (initially launched at I/O) out of closed and into open beta. We’ve listened to feedback from more than 5,000 mobile app developers during the closed beta, improved the product, and are now making it available to all developers and marketers. 

Analytics Blog: Mobile App Analytics Updates And Public Beta Launc...: With ever-expanding mobile application marketplaces (more than 600,000 apps on Google Play at the time of writing) and a shift in focus to

Sunday, November 18, 2012

Google Mobile Ads Blog: Get local in time for the holidays and beyond

Google Mobile Ads Blog: Get local in time for the holidays and beyond:
This make it easy for your customers to find, visit, and call your business with AdWords location targeting and location extensions. Location targeting shows your ads to customers in specific geographic areas you want to reach, while location extensions dynamically attach your business address and phone number to your ads.

Tuesday, November 13, 2012


Mobile Advertising Ecosystem Explained

We are in the post-PC era, and soon billions of consumers will be carrying around Internet-connected mobile devices for up to 16 hours a day. Mobile audiences have exploded as a result.
Mobile advertising should be a bonanza, similar to online advertising a decade ago. However, it has been a bit slow off the ground, and its growth trajectory is not clear cut.


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Saturday, November 10, 2012

Inside AdSense: Social Fridays: See how your content was shared on...

Inside AdSense: Social Fridays: See how your content was shared on...: Every Friday, we’re posting Google+ tips to help publishers make the most of all of the features and resources available. Be sure to check ...

With Ripples, you can now see how your public content was reshared over time on Google+, and what users were saying about it. To try it out, just find a public post and select ‘View Ripples’ from the drop-down menu in the upper right-hand corner of the post. You’ll see a number of circles that each correspond to a user that has reshared your content, and inside the circle you’ll see the people who have reshared the link from that person (and so on). Circles are roughly sized based on the relative influence of that person -- so the larger a person’s circle is, the more reshares have resulted from their original reshare. 

Friday, November 09, 2012

Google Chrome Blog: Always getting faster

Google Chrome Blog: Always getting faster: Every time you launch Chrome, you see the same simple browser window. What you may not know is that things are changing under the hood every...

Tuesday, November 06, 2012

Inside Search: Spiffing up your search results page

Inside Search: Spiffing up your search results page: You’ll notice a new simpler, cleaner design on the search results page — we’ve been working on ways to create a consistent search experience...

Google Chrome Blog: One click to Docs, Sheets, and Slides

Google Chrome Blog: One click to Docs, Sheets, and Slides: Google Drive is a place where you can create, share, collaborate and keep all your stuff. Of course, there are times you want to start a new...

Analytics Blog: Announcing Enhanced Link Attribution for In-Page A...

Analytics Blog: Announcing Enhanced Link Attribution for In-Page A...: In-Page Analytics provides click-through data in the context of your actual site, and is a highly effective tool to analyze your site pages...